1
See what we observed
Exact customer-experience location, verified existing capabilities, direct page references, and clear separation of observation from unknowns.
Managed ecommerce growth intelligence
Know what your ecommerce team should evaluate next.
We analyze your customer experience, monitor meaningful competitor and market changes, and turn the strongest signals into clear, evidence-backed tests your team can actually evaluate.
Public-data first
Verified experience research
No new dashboard to manage
Baseline assessment
Continuous intelligenceWhat you actually receive
Not another audit. A decision-ready intelligence product.
The product starts with a baseline Growth Intelligence Assessment, then continues with filtered intelligence when meaningful external changes affect what your team should consider.
2
Make the test tangible
For the strongest opportunities, we show a proposed test concept so leaders and operators can immediately understand what is being suggested.
3
Know what matters now
Recommended next steps, measurement, confidence, and explicit no-action calls so your team spends time only where the evidence warrants it.
Observed experience → opportunity → proposed test → measurement → recommended next step.
The intelligence system
Start with the baseline. Then keep watching.
Two complementary outputs: one establishes where the strongest opportunities appear to be today; the other keeps the external environment from going dark after the report is delivered.
Baseline assessment
Find the highest-value opportunities first.
Evidence-led analysis of the customer experience with selective high-fidelity test concepts and validation discipline.
- Exact experience locations
- Verified existing capabilities
- Visual evidence and test concepts
- Measurement + confidence
- Validate-before-roadmap discipline
Continuous intelligence
Know what changed—and whether it matters.
Competitor, market, platform, and AI-shopping developments filtered into action, watch, or ignore.
- Important changes surfaced quickly
- Meaningful non-urgent signals briefed
- No manufactured filler
- Explicit no-action calls
- Customer-specific interpretation
The difference
We do not stop at “we found a problem.”
A recommendation is more useful when the team can see the observed experience, understand the commercial mechanism, and immediately picture what a test could look like.
1
Observed experienceWe identify the exact page, interaction, or decision point being discussed.
2
OpportunityWe explain why the experience may create friction or leave value on the table.
3
Proposed testWhere seeing the idea adds value, we make the test tangible with a concept illustration.
4
Measurement + next stepWe connect the idea to KPIs, confidence, and what appears worth evaluating next.
Representative public-information example. Not a client case study. No affiliation with the company shown is implied.
Continuous intelligence
Most monitoring tells you what changed. The harder question is whether it matters.
We filter competitor moves, market developments, platform capabilities, ecommerce tactics, and AI-shopping shifts through the context of your business and current customer experience.
ActMaterial enough to evaluate now.
WatchMeaningful, but not worth roadmap work yet.
IgnoreNoise, duplication, or no meaningful implication.
Who it is for
Built for established ecommerce teams.
The strongest fit is a team with enough traffic and assortment complexity to act on good ideas, but without a dedicated external-intelligence function doing this work continuously.
Strong fit
- DTC and mid-market ecommerce businesses
- Meaningful traffic and assortment complexity
- Real ecommerce or growth ownership
- Focus on conversion, AOV, discovery, repeat purchase, or merchandising
- Capacity to test strong ideas
Probably not the right fit
- Very small stores without capacity to test
- Teams looking for generic automated SEO scoring
- Companies seeking a full implementation agency
- Teams expecting guaranteed revenue-impact claims from public information
Method
Evidence before enthusiasm.
The public-information assessment works without internal access. Optional Strategy Context can sharpen prioritization around your goals, constraints, competitors, and upcoming initiatives.
ObservedWhat we can directly see or document.
InferredWhat the evidence reasonably suggests.
UnknownWhat public evidence cannot responsibly answer.
Validate firstWhat should be confirmed internally before entering the roadmap.
Start with the public experience
Want to see what we find on your store?
Send your ecommerce site. We’ll start with what customers can see and show you the kinds of opportunities we would investigate.
william@williamrdupuis.com